SXSW 2014 (June 11, 2014)
SXSW 2014 - From the front line.
Matt Harmon presented information and inspiration from SXSW 2014; specifically, innovative and useful ways to incorporate social media and multimedia to enhance your digital presence.
Social media has matured to the point where ROI is no longer a topic -- social media is a fully accepted component of media, not something new and novel on the sidelines.
Take a look at what NASA is doing - a prime example of a formerly-hidebound organization that has jumped into new media and is using it very effectively.